Pengaruh Return On Asset Dan Return On Equity Terhadap Harga Saham Pada Pt.Unilever Indonesia Tbk Periode 2016-2020 (Sebelum Dan Dimasa Pandemi Covid-19)

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Published Oct 23, 2021
https://doi.org/10.37339/e-bis.v5i2.665
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Vol. 5 No. 2 (2021)

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Abdul Aziz Junaedi
Politeknik Piksi Ganesha Bandung
Rio Hadi Winata
Mutmainnah

Abstract

The Covid-19 pandemic is a challenge for companies to continue to grow and develop. Fundamentals are a technique that is often used to assess stock price movements. This study aims to see if there is an effect of Return On Assets and Return On Equity on Stock Prices at PT. Unilever Indonesia Tbk for the 2016-2020 period (Before and During the Covid-19 Pandemic). This research uses associative quantitative method. The data used is secondary data from the company's annual financial statements that have been published on the stock exchange. Analysis of the data used is multiple linear regression analysis. The results of the partial test show that both Return On Assets and Return On Equity have no significance to the stock price. Simultaneous test results show that Return On Assets and Return On Equity together have no significance to the stock price. The results of the coefficient of determination test show that the effect of Return On Assets and Return On Equity on stock prices is 0.145, the remaining 0.855 is influenced by factors not included in this study.

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LPPM Politeknik Piksi Ganesha Indonesia

How to Cite
Abdul Aziz Junaedi, Rio Hadi Winata, & Mutmainnah. (2021). Pengaruh Return On Asset Dan Return On Equity Terhadap Harga Saham Pada Pt.Unilever Indonesia Tbk Periode 2016-2020 (Sebelum Dan Dimasa Pandemi Covid-19). Jurnal E-Bis, 5(2), 326-337. https://doi.org/10.37339/e-bis.v5i2.665

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