Kesy Apriansyah, Dimara Kusuma Hakim, Feri Wibowo, and Supriyono. “Optimization of Gamification Type Selection in Pop-Up Campaigns to Enhance Customer Engagement on E-Commerce Platform XYZ Using the Analytical Hierarchy Process Method”. Jurnal E-Komtek 9, no. 1 (June 30, 2025): 1-15. Accessed November 12, 2025. https://jurnal.politeknik-kebumen.ac.id/E-KOMTEK/article/view/2265.